Glossary entry

Indonesian term or phrase:

terngiang dengan

English translation:

resonated with

Added to glossary by ErichEko ⟹⭐
Jul 13, 2010 15:27
13 yrs ago
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Indonesian term

terngiang dengan

Indonesian to English Bus/Financial Marketing / Market Research food/drink products
In the sentence "Konsumen seringkali terngiang dengan nama [produk] yang mudah diingat dan menarik", what would be the translation of 'terngiang dengan'? I get the sense that the name of the product 'buzzes' in their brain, like a tune that one can't get off one's mind. It is also often simply 'hear'.
Change log

Sep 1, 2010 10:46: ErichEko ⟹⭐ Created KOG entry

Discussion

Eddie R. Notowidigdo Jul 13, 2010:
Catherine, your own explanation is correct. Like a jingle or a tune that unconsciously stays in your head and keeps on repeating over and over.

Proposed translations

8 hrs
Selected

resonated with

Well, the Indonesian is not grammatically correct indeed. What can be terngiang is sound or vibration, not the consumers.

The source should be restructured:

(1) Di benak konsumen, seringkali terngiang nama [produk] yang mudah diingat dan menarik.

OR

(2) Nama [produk] yang mudah diingat dan menarik seringkali terngiang di benak konsumen.

If you are translating consumer survey, well, there must be extra step before translation: restructure the sentence just like above. Root cause: Indonesian language is among the toughest subject in schools. It is no surprise if many people cannot write a grammatically correct sentence.
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4 KudoZ points awarded for this answer. Comment: "I don't agree that Indonesian language is difficult to learn. At the introductory level, at least, it is quite straightforward. I think TV is the enemy of good Indonesian. My 'grandson' in Padang writes to me on Facebook in atrocious bahasa gaul, picked up from TV."
9 mins

flash in consumers' mind

The brand that consumer's would first mention.
The meaning flash itself contains the sense of "seringkali".
IMHO
Note from asker:
Thanks very much.
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