Glossary entry

English term or phrase:

"goodwill "

Portuguese translation:

reputação

Added to glossary by cristina estanislau
Jun 18, 2007 10:33
16 yrs ago
5 viewers *
English term

"goodwill " in this sentence

English to Portuguese Law/Patents Advertising / Public Relations
It's a Licensing agreement.

"It is of utmost importance that the goodwill and image of quality associated by the public with the Licensed Properties be maintained and enhanced. Therefore, the Licensee agrees, as a condition to the grant of this license, to submit to the Licensor for the Licensor's written approval, all at the Licensee's expenses, before it commences to manufacture any of the Licensed Products, the following:"
Proposed translations (Portuguese)
4 +5 reputação
Change log

Jun 19, 2007 18:25: cristina estanislau changed "Edited KOG entry" from "<a href="/profile/2677">Cristina Serra's</a> old entry - ""goodwill " "" to ""reputação""

Proposed translations

+5
7 mins
Selected

reputação

Goodwill
Valor não físico ou intangível e por isso contabilizado à parte, que expressa o valor da empresa para além do seu valor contabilístico ou do valor de venda dos seus activos, líquidos do seu passivo. O goodwill também se pode definir como a capacidade ou a potencialidade da empresa em gerar lucros.

Peer comment(s):

agree Mariana Moreira
1 min
obrigada mariana
agree Michael and Raimunda Poe
11 mins
obrigada translator
agree Denise Miranda
38 mins
obrigada denise
agree Cristina Santos
8 hrs
obrigada cristina
agree Sonia Heidemann
11 hrs
thanks sonia
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4 KudoZ points awarded for this answer. Comment: "Obrigada!"
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