Glossary entry (derived from question below)
English term or phrase:
down-shifting
Portuguese translation:
Diminuir suas expectativas (ver definicoes abaixo)
Added to glossary by
Beta Cummins
Nov 5, 2007 14:20
16 yrs ago
2 viewers *
English term
down-shifting
English to Portuguese
Marketing
Advertising / Public Relations
The advertisement for the Buell motorcycle appeals to this value by showing two riders in full racing form on an open road. The headline accentuates the appeal to excitement in stating, “For these few seconds you’re not thinking about sex, money or down-shifting.”
Proposed translations
(Portuguese)
4 +1 | Diminuir suas expectativas (ver definicoes abaixo) | Beta Cummins |
4 | perder lugar (posição na tabela) | Vania de Souza |
Change log
Nov 5, 2007 14:40: Beta Cummins changed "Edited KOG entry" from "<a href="/profile/20101">Teresa Cristina Felix de Sousa's</a> old entry - "down-shifting"" to ""Diminuir suas expectativas (ver definicoes abaixo)""
Proposed translations
+1
11 mins
Selected
Diminuir suas expectativas (ver definicoes abaixo)
Sugestao. Esse termo oferece uma certa amplitude de interpretacao, de acordo ao contexto.
http://www.thefreedictionary.com/Downshifting
down·shift (dounshft)
v. down·shift·ed, down·shift·ing, down·shifts
v.intr.
1. To shift a motor vehicle into a lower gear.
2. To reduce the speed, rate, or intensity of something.
3. To simplify or reduce one's expectations or commitments, especially in work hours: "28 percent said that they had downshifted and voluntarily cut back on their income in some way ... to reflect changes in priorities" Carey Goldberg.
v.tr.
1. To shift (a motor vehicle) into a lower gear.
2. To reduce in speed, rate, or intensity: "The president is downshifting his confrontational rhetoric and reaffirming his readiness to talk arms control" Newsweek.
3. To simplify or reduce one's commitments in (one's life).
--------------------------------------------------------------------------------
--------------------------------------------------
Note added at 15 mins (2007-11-05 14:36:00 GMT)
--------------------------------------------------
"diminuir suas expectativas", de certa forma define a sensacao de pilotar uma motorcicleta, a velocidade, o espirito de liberdade. Ja no Ingles o termo "downshift" tambem quer dizer "diminuir a marcha", entre outros.
E um jogo de palavras que nem sempre e possivel traduzir. Viva a adaptcao!
http://www.thefreedictionary.com/Downshifting
down·shift (dounshft)
v. down·shift·ed, down·shift·ing, down·shifts
v.intr.
1. To shift a motor vehicle into a lower gear.
2. To reduce the speed, rate, or intensity of something.
3. To simplify or reduce one's expectations or commitments, especially in work hours: "28 percent said that they had downshifted and voluntarily cut back on their income in some way ... to reflect changes in priorities" Carey Goldberg.
v.tr.
1. To shift (a motor vehicle) into a lower gear.
2. To reduce in speed, rate, or intensity: "The president is downshifting his confrontational rhetoric and reaffirming his readiness to talk arms control" Newsweek.
3. To simplify or reduce one's commitments in (one's life).
--------------------------------------------------------------------------------
--------------------------------------------------
Note added at 15 mins (2007-11-05 14:36:00 GMT)
--------------------------------------------------
"diminuir suas expectativas", de certa forma define a sensacao de pilotar uma motorcicleta, a velocidade, o espirito de liberdade. Ja no Ingles o termo "downshift" tambem quer dizer "diminuir a marcha", entre outros.
E um jogo de palavras que nem sempre e possivel traduzir. Viva a adaptcao!
Peer comment(s):
agree |
Humberto Ribas
: viva a adaptação
4 hrs
|
Hehe, exatamente! Obrigada, meu caro :)
|
4 KudoZ points awarded for this answer.
Comment: "Gratíssima
Bjs
T."
5 mins
perder lugar (posição na tabela)
HTH. Boa semana de trabalho
Discussion