Karin and Folke Nettelblad (Folia Textproduktion HB) (asker) Jun 2, 2007:

Seems that I actually had this exercise in one doc:
 Before we continue, let’s take a look at the Prescription Allocation you completed before our interview
 REVIEW allocations
 Probe scenarios that drive prescribing for top 3 prescriptions:
 Tell me what is different about the situations in which you prescribe [most prescribed], [second most prescribed], and [third most prescribed]
 Are those differences driven by the therapies themselves or by other dynamics (formulary, etc.)

It seemed that the "prescription allocation" is something that the physician has completed before the interview. Could it be either a ranking of which medical products s(he) uses the most for patients with the disorder in question; or short description of the different scenarios that call for each kind of remedy? Does anyone of these seem like a reasonable interpretation to a native speaker?

Karin and Folke Nettelblad (Folia Textproduktion HB) (asker) Jun 2, 2007:

No more contexct No more context in this document. Possibly there will be a separate document for this particular exercise in the future. The bullet list reads:

Stimuli Inventory:
 Print Ad Concepts (6 concepts, 2 with alternative executions) - Agency
 Prescription Allocation Exercise – Six Degrees
 Warm Up Exercise Advertisement (in English) – Six Degrees

Alexander Demyanov Jun 2, 2007:

Is there any explanation or any additional text with "prescription allocation"? If not, could you provide the surrounding context, even it amounts to just bullet points above and below "prescr. allocation"?